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Shopify Store Valuation Multiples by Niche
A seller in the beauty niche once asked me why his store got a 3.1x offer while a POD store
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How Profit Margins Affect Your Shopify Store Valuation
A 35% margin store and a 20% margin store can have the same revenue. They will never have the same
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How Organic Traffic Boosts Your Valuation Multiple
How Organic Traffic Boosts Your Valuation Multiple Traffic isn’t just traffic. Where it comes from changes what a buyer will
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How Email Open Rates Affect Your Store’s Sale Price
How Email Open Rates Affect Your Store’s Sale Price When a buyer evaluates your Shopify store, one of the first
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Why Stores with Large Email Lists Sell for More
A store with 8,000 engaged email subscribers and a store with no email list can have identical revenue. They will
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How Dead Inventory Destroys Your Valuation
A seller listed his store last year with $42,000 in inventory on his books. He’d been counting that number as
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How Inventory Turnover Affects Valuation
A buyer looks at your inventory report and asks three questions. How fast does it move? How much of it
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How Cost Reduction Multiplies Your Store Valuation
Most sellers obsess over growing revenue before they list. They launch new products. They spend more on ads. They chase
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